Finding The Correct Path

Shanghi, China

 Ok. I am usually pretty good at finding people, places, and things but I was really put to the test here. It is not always about arriving. Sometimes the journey is really what the trip is all about. We had to adapt to a new way of doing things, way out of our normal comfort zone. Our normal travel takes to Europe where we speak and read some of the languages. We are comfortable traveling by ourselves there. In China we learned to navigate differently and rethink how we look at everyday things we take for granted.  

Case in point, the pull tabs on beer and soda cans. Simple little thing which in the USA are pretty standard. We have adapted to the tops staying attached to the can. This reduces litter. If you are old enough, I am sure you will remember all the pull tabs liittering the streets everywhere.  In China no one uses these

newer tabs. They still use the old ones that detach. Why? Well the can tops get very dirty and the new style tabs open by putting that tab into the beverage. No one wants to drink something that has had that dirty tab swirling around in it.  

So what does all this have to do with publishing services? At Giro di Mondo we listen to our customers. We understand each of them has different issues, needs  and goals. Our goal is to help each of our customers find the right path for their needs. Originally posted (April 18).